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EPISODE THREE

CHEVY TAHOE

 

Road Warriors Rev Up for the Challenge

Mr. Trump gathered the candidates on the 80th floor of his luxurious Trump World Tower to assign a lofty task: "To create a GM Corporate Retreat event to introduce the 2007 Chevy Tahoe to attending dealer-owners." The rugged truck has been tricked out this year with a new veneer of luxury, and the corporations likewise had the opportunity for reinvention.

Synergy needed to rebound from the double firing of Pepi and Stacy, and entrepreneur Andrea leapt to the challenge of leading the troubled corporation, declaring that "Mr. Trump's going to know I'm a hell of a project manager if I can manage Brent." Meanwhile, Gold Rush's stewardship fell into the capable and confident hands of Chicago real estate maven and psychotherapist, Theresa.

Corporate Retreats and Corporate Retreating

Synergy's Andrea marginalized Brent with busywork and the corporation swiftly brainstormed a big idea for the refined and rugged Chevy Tahoe. "Nature Refined" was their catch-all concept to build their event around. Rock climbing, fly-fishing and skeet shooting were planned, but when the shooting proved too dangerous Synergy improvised. "Andrea is a genius," gushed Sean. "The skeet shooting falls through and she's immediately thinking of the next plan: Golf Cart Racing." And this substitute event proved to be a big hit with the dealers.

The road to Gold Rush's corporate retreat was much bumpier. Lenny openly challenged fellow Jews Dan and Lee for skipping the task to celebrate the Jewish holiday. Un-Orthodox Lenny also created dissenion when he criticized PM Theresa in an interview: "I wish her brain was bigger than her boobs." Tarek was chosen as creative point man, but he grew frustrated by Theresa's failure to choose a unifying theme. As a result, Gold Rush's event was a hodge-podge that included setup snafus, an off-color comedian, uninformed spokes-models, and a mini golf course that looked terrible.

Making a Big Splash, One Way or Another

The Chevy dealers graded Synergy's retreat higher, earning the corporation a thrilling reward at Long Island's Atlantis Marine World. "Mr. Trump said that in business, sometimes you have to swim with the sharks," said Tammy. "And today that's exactly what we're doing." Literally. Synergy went face to face with the 12-foot predators in an underwater cage that made Brent, for one, nervous about winding up as shark bait. Allie didn't see it as a problem. "I just hope the sharks like Brent. I'd love for us to be able to get rid of him," she joked. Sean saw the reward as a great way to build corporate cohesion: "It was a nice way to pat each other on the back and say, 'Job well done.'"

Meanwhile, someone on Gold Rush was due to make a splash with the sharks in the boardroom.

Sometimes Too Much IS Too Much

In the boardroom, Theresa ascribed Gold Rush's defeat to failures of individual execution (Lenny) and creative thinking (Tarek). "She's a good sergeant, she's not a good general," was Tarek's take on Theresa, while Lenny was less diplomatic, labeling her a "disaster." Bill Rancic's private assessment to Mr. Trump was that "Theresa fumbled the ball with planning this event," while Carolyn was more critical of Tarek's creativity and follow-though.

In the final boardroom, Gold Rush's tussling trio faced Trump and his advisors who swiftly cut to the chase. Though Lenny had failed to secure a needed generator and Tarek's golf event was admittedly shabby, Theresa's scattershot leadership was most responsible for an unfocused event that included horse and buggy rides, an open bar and a golf contest. Trump told Theresa that her biggest mistake was not bringing Charmaine back to the boardroom, since it was Charmaine who had hired an offensive comedian as well as the woefully uninformed spokes-models.

"The concept was no good," Trump concluded. "You had so many things going on. Theresa, you're fired."

 

LESSONS LEARNED