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EPISODE FOUR LESSONS


Richmond.com

Maureen Moriarty
Seattle Post-Intelligencer
Monday, October 17, 2005


 

This week's assignment:

After three weeks, Matchstick was a disaster. Three consecutive losses had ravaged their ranks, constricted their confidence, and tarnished their spirit. Around the loft, rival corporation Primarius couldn't help but conduct themselves with a certain satisfied swagger. Things were looking dim for Matchstick - but Martha Stewart had a plan. One brave candidate from Primarius would volunteer to lead Matchstick as project manager for their fourth task.

After Leslie bravely nominated herself to make the switch to Matchstick, Martha challenged the candidates to renovate a luxury Westin Hotel suite. As the corporations labored to make their conceptual visions a reality, one corporation's faith in their project manager was shaken by a controversial decision. A candidate stirred up simmering resentment by refusing to help complete an all-night paint job. And with minutes to go before the deadline, one corporation found themselves missing a key piece of their vision.

In a valiant effort to spin the debacle as "open" space, they lost again with one judge remarking that it reminded him of his college days when he "couldn't afford furniture." Primarius, on the other hand, delivered both furniture and vision with an entertainment theme incorporating both relaxation and fun. Their suite design included a theater-style entertainment system, games, candy and a popcorn machine, sparking the best compliment they could have received: "It doesn't look like a hotel room." Score!

Ultimately, Primarius persevered, and Matchstick…well, they did what they usually do -- they lost. In the conference room, Martha mercilessly scrutinized the perennial also-rans in an effort to answer the question on everyone's mind: Why can't Matchstick pull it together?
Bethenny and Dawn ended up in Stewart's conference room for the firing session. Leslie was largely responsible for the team's poor time management, and Bethenny was responsible for the furniture delivery, but Stewart concluded that Dawn was a persistent problem due to her poor attitude. Therefore, Dawn had to say goodbye.


Lessons Learned

FIT

  • Vision. Both teams came up with inspired visions. Primarius had a suite vision of "Westin Entertains" with a movie theater, board games and candy. Matchstick's vision, called "FLOW" -- "For Leisure Or Work " -- was creative and may have worked had the furniture been delivered.  The best leaders move and inspire others with a vivid, compelling vision of a desired future that is aligned with their hopes and dreams. Primarius really got behind its leader's vision of entertainment and play in the suite.
     

  • Leaders who acknowledge workers. Amanda, project manager for Primarius, demonstrated she understood how to motivate people. She cleverly used sharpened pencil gifts for her team members honoring them as the "sharpest people I know."  A savvy leader understands that it pays to continue to acknowledge and inspire followers with frequent praise. Also, Amanda's unique gifts no doubt inspired some out-of-the-box thinking from her team.
     

  • Brainstorming that encourages wild ideas. Amanda led a brainstorming session with her team and encouraged them to put forth their wildest ideas. One of the ground rules in brainstorming is to encourage all ideas no matter how wild and crazy they may be. Wild ideas may lead to usable ideas.
     

  • Leaders who inspire. Amanda demonstrated good leadership skills. She inspired her team with a strong vision and was able to create a team environment that encouraged creativity and collaboration.

UNFIT

  • Time management. Leslie gave her team entirely too much time to discuss the theme. There are practical limits to creative brainstorming. Leslie's team had a very limited amount of time to do a lot of work in remodeling a suite. While she had the right idea to spend time developing a strong plan and vision, Leslie lacked the skills to effectively execute. Her marathon brainstorming session -- six hours! -- developing the theme did not leave enough time to execute the plan. Critical path items were not identified and prioritized, leaving contractors with nothing to do all day. They had to leave at midnight, leaving Matchstick with the all-night painting task. Also, does it really require four people to go to the hardware store? It all boils down to poor planning and an inefficient use of resources. At some point, things needed to be brought to closure so that the team could proceed with the assignment.

    The bottom line? At the very beginning of the task, Leslie should have set a time limit for the brainstorming session. At the end of the allotted time, she needed to push the team to a conclusion, make a decision on the theme, and get on with the rest of the task.

     

  • Balance between planning and execution. Good plans involve the delegation of resources with clear role definition and attention to implementation detail. There was no excuse for Matchstick to be waiting at the 11th hour for furniture delivery. Do you think Stewart -- or her team -- is waiting on the loading docks two minutes before her events? Do you think she is going to hire someone who would put her in that position? Not likely.
     

  • Not being open to influence. The only area that I would fault Amanda's leadership was her resistance to be influenced by her team -- and her interior decorator -- regarding color choice. She adamantly stuck with her vision of gray walls despite the strong objections of her team. One said it looked like "prison gray." Somehow I don't think Stewart wants to be reminded of that color.
     

  • Demonstrating courage and initiative. While Leslie was willing to take on the monster task of leading a team on a three-week losing streak, the other Primarius candidates demurred, showing a lack of courage.  Risk taking and courage are essential leadership traits. True winners welcome challenges and are willing to take risks. Stewart acknowledged this and rewarded Leslie by giving her another chance despite losing the task.
     

  • Not a team player. In her four-week run on the show, Dawn demonstrated that she was not a team player. She consistently scowled at team members and refused to take part in team activities -- for this task, she refused to paint walls. Being a team player is a must for success in almost any business today.
     

  • Laziness. Instead of balking at the idea of having to wield a paintbrush when crunch time came, Dawn should have been the first one to volunteer, given the fact that she had already been to the firing session three times.

    The bottom line? Dawn was simply lazy. When maximum effort is needed from everyone in a work group, someone who refuses to participate is quickly viewed as expendable. Because of her poor attitude, Dawn's presence will not be missed. In fact, her departure may help her team to improve its effectiveness.


The Endangered Species List:

The following people are on this week's endangered species list, based upon the likelihood that they will "just not fit in" in the near future:

  • Bethenny (Matchstick): She was back in the conference room again this week for the firing session, but escaped to come back for another week.

    ·  Jim (Matchstick): He's still not quite ready to come off the list because of a wishy-washy answer he gave to Stewart when she asked him who should be fired. At first he said, "Anyone but me." When Stewart pressed him for a name, he couldn't decide.


    Gold Stars for This Week's Episode:

    Amanda gets a gold star this week for giving her teammates a small token of her appreciation at the start of the task's second day. Her gesture gave everyone an emotional lift.

  • The Report Card
    Primarius:
    • Effort --
    • Performance --
    • Creativity --


     


    "The one thing I've learned is never overestimate Matchstick. No matter how bad Primarius does, we  always find a way to do worse."
    Matchstick:
    • Effort --
    • Performance --
    • Creativity --


     



     
     

    EPISODE 4